Wednesday, November 11, 2009

Insight from IP

Renewing your resources is just as important as reusing your products. Paper and advertising on paper lets you do both.

Take Care of our Forests

As long as your paper is certified, you can be sure the virgin fiber in it comes from forests that are responsibly managed. And that assures you that there will be plenty of trees. In fact, forestland is steadily increasing in the United States. But you have to look for certification from a credible third-party source, such as the Sustainable Forestry Initiative (SFI) or Forest Stewardship Council (FSC) systems, or both. Their certification is your assurance that endangered forests are being protected and that your paper is being manufactured and distributed in a sustainable manner.
Source: International Paper, "Down to Earth"

Top it off by using the Green Print Alliance. The Alliance will insure that your paper comes from well managed sources and that the printing process used will have little to no effect on our earth. And to top it off we will plant additional trees in your name in woodland areas of most need. www.GreenPrintAlliance.com / Chromatic Inc. in Glendale www.ChromaticInc.com are the founders of the amazing program. There will only be 1 printer per region certified to be in the Alliance, so be sure you are using one for your collateral materials.

Monday, August 31, 2009

Rock Box




Finally the first of 4 "Rock Boxes" are finished!

Each box is a limited edition of only 500. It will have matching note cards that insert into it and can be kept on your desk to enjoy. They feature the classic rock and roll photography of Henry Diltz from the Morrison Hotel Gallery. Many of these photo's have never been published or seen before.

The first published box has photography of the the Rock stars who have "Sustained" through their crazy lifestyle, such as the Rolling Stones, the Who and CSN, and that's just the beginning. Just as we produce "sustainable" printing.

Better hurry and get yours today free, by calling me for an appointment: 818-335-1930 these will be collectors items soon, and with all 4 in your set you will be golden.

Best,
Mike


Print Works, from PIASC

One of the fastest growing ONLINE retail sites is Zappos. They have now adopted a four color magalog mailed to targeted prospects with a version featuring casual wear and another active wear, both using the selling power of print to bring people to their website, ready to buy. Similarly, a shirt company, Paul Frederick, has been steadily increasing its investment in print, reporting, "we now acquire more new customers through print than any other channel."

Tuesday, June 23, 2009

WOW interesting fact!

Did you know? Twenty percent less CO2 is used per year by a person reading a daily printed newspaper versus a person reading web-based news for 30 minutes a day.

Source: International Paper, "Down to Earth" Environmental Issues & Trends.

Friday, June 19, 2009

Ancient Navajo Prayer

When my daughter was in 3rd grade, we did a report on the Navajo Americans. We ran across an Ancient Navajo prayer while doing our research. One of my closest friends is Navajo and he would frequently refer to "Mother Earth" this helps explain what he meant. This is also one of our inspirations for the Green Print Alliance, enjoy: I see the Earth. I am looking at her and smile, because She makes me happy. The Earth, looking back at me is smiling too. May I walk happily and lightly on Her. Ancient Navajo prayer www.GreenPrintAlliance.com If you re-post or use this prayer, please credit this blog and use with respect.

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